Sales Operations Specialist (and Admin)

Position Title:   Sales Operations Specialist (and Admin)          

Classification:   Full time         

Location:          Ottawa, ON or Scottsdale, AZ

Reporting Into: VP of Sales



Versaterm Public Safety is an Ottawa-based software organization that has been in business for over 40 years. During that time, we have built an enviable reputation for providing industry-leading software products to support mission-critical public safety services in communities across North America. Our clients include Police, Fire, and EMS agencies, who depend on our software and on our exceptional 24/7 support to keep their communities safe. We in turn, depend on our team of top-notch professionals to deliver to and exceed our clients’ expectations.


This is an exciting time for us! We are currently experiencing significant growth, with increased sales of our software products as well as through M&A. Join us as we continue to innovate, focusing on creative and seamless solutions that allow our employees and our customers to focus on the communities they serve.



The Sales Operations Specialist provides oversight of a smooth and effective sales process to enable Versaterm’s future growth. She/he will support Versaterm’s head of sales to manage sales operations and ensure that processes and systems needed for sales reps and account managers to sell and service customers effectively, are in place and working smoothly.

We are searching for a qualified and resourceful Sales Operations Specialist to support our rapid growth and to ensure smooth and efficient sales operations. The Sales Ops Specialist will have both strategic and administrative responsibilities, including but not limited to overseeing the sales funnel, streamlining and optimizing the sales process, managing sales automation tools (, managing sales data, reporting on performance, helping develop sales forecasting, and working with sales leadership to develop organizational goals.

At Versaterm, we understand that our business thrives when our people thrive, and a key component of our success will be the hiring and retaining of those talented and committed professionals that continues to accentuate our unique culture delivering our unparalleled success.


  • Oversight of all operations and administrative duties for the sales organization and its team members.

  • Developing and monitoring performance indicators for sales and staff members, managing sales tracking tools, and compiling reports.

  • Managing sales data and creating reports for management review/meetings. Reports include overall sales and rep performance, opportunity analysis, pipeline reporting, etc.

  • Analyzing and reporting on sales trends and working with leadership to develop sales plans/strategies.

  • Performing data entry tasks for sales figures, metrics, and other relevant information and maintaining an organized and accessible system of record.

  • Ensuring processing of sales orders in a timely manner and assisting on customer requests to ensure smooth execution of the sales process (as needed).

  • Managing accounts and opportunities within the CRM, following up with sales reps on administrative items, and troubleshooting issues with sales orders, account statuses, and other problems.

  • Assisting sales leadership with running pipeline management meetings, quota monitoring/management (as applicable), and in developing sales forecasts for future periods.

  • Admin Responsibilities:

    • Serve as primary system administrator for the environment.

    • Handle all administrative functions including day-to-day configuration, maintenance of user accounts, reports and dashboards, workflows, and provide user support.

    • Complete regular internal system audits and prepare for upgrades. Maintain data feeds and other integrations.

    • Coordinate evaluation, scoping and execution of new development/change requests to the CRM.

    • Work with management to establish processes to support growth and assist with change management initiatives.

    • Assist in training of new users and grow adoption of CRM usage across the sales organization.



  • Well-organized, self-directed team player; open to others’ ideas and exhibits willingness to try new things, has a resourceful mindset, and strong problem-solving aptitude.

  • Bachelor’s degree in Business, or a related field, or equivalent sales and marketing operations experience.

  • An understanding of sales operations/principles and metrics is desired.

  • Hi-tech or software business/company experience desired.

  • Excellent knowledge of MS Office and; comfortable learning new systems, as needed.

  • Strong analytical, organizational, and time management skills. Excellent project management skills and a positive attitude desired.

  • Excellent written and verbal communication skills, interpersonal skills, ethics, and cultural awareness.

  • Admin Qualifications:

    • Certified Administrator (ADM201) and/or Salesforce Certified Advanced Administrator (ADM211) preferred.

    • Sales Cloud, Service Cloud and Developer certifications desired.

    • 2-3 years of experience as a Salesforce Administrator desired.

    • Experience in performing Salesforce upgrades and ensuring successful integration.

    • Ability to create and maintain Salesforce databases, and knowledge of importing sales data and generating Salesforce reports.

    • Proficiency in creating Salesforce profiles, allocating roles, and managing access.

    • Ability to assess the impact of new requirements on and all upstream and downstream applications, systems, and processes. Ability to design and implement new processes and facilitate user adoption (desired).

    • Ability to understand and articulate complex requirements, critically evaluate information gathered from multiple sources, reconcile conflicts, and decompose high-level information into details.

    • Ability to provide Salesforce training and end-user support.



Respond with your resume and cover letter to Please note that only resumes with appropriate cover letters will be considered.


Versaterm is proud to be a diverse and equal opportunity employer and as such does not discriminate on the basis of race, color, religion, sex, national origins, age, sexual orientation, disability or any other characteristic protected by applicable laws. Selection decisions are solely based on job-related factors.

If you require accommodation during the interview process, please advise when contacted for an interview.